完善咨询表单与企业微信诉求推送

cms/admin/src/App.tsx

@@ -124,8 +124,8 @@ function ContactLeads({token}:{token:string}){
   const [list,setList]=useState<any[]>([])
   useEffect(()=>{api('/api/cms/contact-leads',token).then(j=> setList(j.data||[]))},[])
   return <div className="card"><h3>咨询线索（最近200条）</h3>
-    <table className="table"><thead><tr><th>姓名</th><th>企业</th><th>手机</th><th>需求</th><th>时间</th></tr></thead>
-      <tbody>{list.map(l=><tr key={l.id}><td>{l.name}</td><td>{l.company}</td><td>{l.phone}</td><td>{l.need}</td><td>{l.created_at}</td></tr>)}</tbody>
+    <table className="table"><thead><tr><th>您的称呼</th><th>企业名</th><th>联系电话</th><th>核心诉求</th><th>时间</th></tr></thead>
+      <tbody>{list.map(l=><tr key={l.id}><td>{l.name||'未填写'}</td><td>{l.company||'未填写'}</td><td>{l.phone}</td><td>{l.need}</td><td>{l.created_at}</td></tr>)}</tbody>
     </table>
   </div>
 }

cms/server/src/contact-leads.js

@@ -0,0 +1,45 @@
+export const OTHER_CONTACT_NEED = '其他个性需求';
+
+export const CONTACT_NEED_OPTIONS = [
+  'IT数字化部署',
+  'AI智能体部署',
+  '经营体系建设',
+  '项目融资需求',
+  '实缴合规管理',
+  '获客自动化部署',
+  OTHER_CONTACT_NEED
+];
+
+export class ContactLeadValidationError extends Error {}
+
+function clean(value, maxLength) {
+  return String(value ?? '').trim().slice(0, maxLength);
+}
+
+export function normalizeContactLeadInput(input = {}) {
+  const name = clean(input.name, 80);
+  const company = clean(input.company, 160);
+  const phone = clean(input.phone, 20);
+  const otherNeed = clean(input.otherNeed, 1000);
+  const rawNeeds = Array.isArray(input.needs) ? input.needs : [];
+  const needs = [...new Set(rawNeeds.map(item => clean(item, 40)).filter(Boolean))];
+
+  if (!/^1[3-9]\d{9}$/.test(phone)) {
+    throw new ContactLeadValidationError('请输入合法的11位中国大陆手机号');
+  }
+  if (needs.length === 0) {
+    throw new ContactLeadValidationError('请至少选择一项核心诉求');
+  }
+  if (needs.some(item => !CONTACT_NEED_OPTIONS.includes(item))) {
+    throw new ContactLeadValidationError('核心诉求包含无效选项');
+  }
+  if (needs.includes(OTHER_CONTACT_NEED) && !otherNeed) {
+    throw new ContactLeadValidationError('请填写其他个性需求');
+  }
+
+  const need = needs
+    .map(item => item === OTHER_CONTACT_NEED ? `${OTHER_CONTACT_NEED}：${otherNeed}` : item)
+    .join('；');
+
+  return { name, company, phone, needs, otherNeed, need };
+}

cms/server/src/index.js

@@ -12,6 +12,7 @@ import { initDB, getDB, UPLOAD_DIR } from './db.js';
 import { signToken, verifyToken, authMiddleware } from './middleware/auth.js';
 import { createContentIngestRouter } from './content-ingest.js';
 import { sendContactLeadToWeCom } from './wecom-notifier.js';
+import { ContactLeadValidationError, normalizeContactLeadInput } from './contact-leads.js';
 
 const __dirname = path.dirname(fileURLToPath(import.meta.url));
 const app = express();
@@ -131,18 +132,18 @@ app.use('/api/internal/content/v1', createContentIngestRouter());
 app.use('/api/contact/leads', contactLeadRateLimit);
 
 app.post('/api/contact/leads', (req, res) => {
-  const { name, company = '', phone, need = '' } = req.body || {};
-  if (!name || !phone) return res.status(400).json({ code: 400, msg: '姓名和手机号必填' });
-  if (!/^1[3-9]\d{9}$/.test(String(phone))) return res.status(400).json({ code: 400, msg: '手机号格式错误' });
+  let lead;
+  try {
+    lead = normalizeContactLeadInput(req.body);
+  } catch (error) {
+    if (error instanceof ContactLeadValidationError) {
+      return res.status(400).json({ code: 400, msg: error.message });
+    }
+    return res.status(400).json({ code: 400, msg: '表单内容格式错误' });
+  }
   const id = genId('contact');
   const createdAt = nowISO();
-  const lead = {
-    name: String(name).trim().slice(0, 80),
-    company: String(company).trim().slice(0, 160),
-    phone: String(phone),
-    need: String(need).trim().slice(0, 2000),
-    createdAt
-  };
+  lead.createdAt = createdAt;
   db.run(`INSERT INTO contact_leads (id, name, company, phone, need, created_at) VALUES (?,?,?,?,?,?)`,
     [id, lead.name, lead.company, lead.phone, lead.need, createdAt], err => {
       if (err) return res.status(500).json({ code: 500, msg: '提交失败，请稍后再试' });

cms/server/src/wecom-notifier.js

@@ -14,13 +14,19 @@ export function formatContactLeadMessage(lead, { siteUrl = 'https://www.ameiba.c
     hour12: false
   });
 
+  const needs = Array.isArray(lead.needs) && lead.needs.length > 0
+    ? lead.needs.map(item => `• ${cleanLine(item, 40)}`)
+    : [`• ${cleanLine(lead.need, 2000) || '未填写'}`];
+  if (lead.otherNeed) needs.push(`  说明：${cleanLine(lead.otherNeed, 1000)}`);
+
   return [
     '【官网新咨询】',
     '',
-    `姓名：${cleanLine(lead.name, 80) || '未填写'}`,
-    `企业：${cleanLine(lead.company, 160) || '未填写'}`,
+    `您的称呼：${cleanLine(lead.name, 80) || '未填写'}`,
     `联系电话：${cleanLine(lead.phone, 30) || '未填写'}`,
-    `需求描述：${cleanLine(lead.need, 2000) || '未填写'}`,
+    `企业名：${cleanLine(lead.company, 160) || '未填写'}`,
+    '核心诉求：',
+    ...needs,
     `提交时间：${submittedAt}`,
     `来源：${cleanLine(siteUrl, 200)}`
   ].join('\n');

cms/server/test/contact-leads.test.js

@@ -0,0 +1,52 @@
+import test from 'node:test';
+import assert from 'node:assert/strict';
+import {
+  ContactLeadValidationError,
+  normalizeContactLeadInput
+} from '../src/contact-leads.js';
+
+test('规范化有效咨询表单并允许称呼和企业名为空', () => {
+  const result = normalizeContactLeadInput({
+    phone: '13800138000',
+    needs: ['IT数字化部署', 'AI智能体部署']
+  });
+
+  assert.equal(result.name, '');
+  assert.equal(result.company, '');
+  assert.equal(result.phone, '13800138000');
+  assert.equal(result.need, 'IT数字化部署；AI智能体部署');
+});
+
+test('拒绝不合法的中国大陆手机号', () => {
+  for (const phone of ['12800138000', '1380013800', '23800138000', '138001380000']) {
+    assert.throws(
+      () => normalizeContactLeadInput({ phone, needs: ['经营体系建设'] }),
+      ContactLeadValidationError
+    );
+  }
+});
+
+test('核心诉求至少选择一项且只接受预设选项', () => {
+  assert.throws(
+    () => normalizeContactLeadInput({ phone: '13800138000', needs: [] }),
+    /至少选择一项/
+  );
+  assert.throws(
+    () => normalizeContactLeadInput({ phone: '13800138000', needs: ['未知选项'] }),
+    /无效选项/
+  );
+});
+
+test('选择其他个性需求时必须填写说明', () => {
+  assert.throws(
+    () => normalizeContactLeadInput({ phone: '13800138000', needs: ['其他个性需求'] }),
+    /填写其他个性需求/
+  );
+
+  const result = normalizeContactLeadInput({
+    phone: '13800138000',
+    needs: ['其他个性需求'],
+    otherNeed: '希望先进行现场访谈'
+  });
+  assert.equal(result.need, '其他个性需求：希望先进行现场访谈');
+});

cms/server/test/wecom-notifier.test.js

@@ -7,15 +7,17 @@ test('咨询消息包含完整字段并清理换行', () => {
     name: '张三\n测试',
     company: '',
     phone: '13800138000',
-    need: '希望\r\n了解企业进化方案',
+    needs: ['IT数字化部署', '其他个性需求'],
+    otherNeed: '希望\r\n了解企业进化方案',
     createdAt: '2026-09-30T07:30:00.000Z'
   });
 
   assert.match(message, /【官网新咨询】/);
-  assert.match(message, /姓名：张三 测试/);
-  assert.match(message, /企业：未填写/);
+  assert.match(message, /您的称呼：张三 测试/);
+  assert.match(message, /企业名：未填写/);
   assert.match(message, /联系电话：13800138000/);
-  assert.match(message, /需求描述：希望 了解企业进化方案/);
+  assert.match(message, /核心诉求：\n• IT数字化部署\n• 其他个性需求/);
+  assert.match(message, /说明：希望 了解企业进化方案/);
   assert.match(message, /提交时间：2026\/9\/30 15:30:00/);
 });
 
@@ -41,7 +43,7 @@ test('按企业微信文本消息格式发送', async () => {
   assert.equal(request.url, 'https://example.test/webhook');
   const body = JSON.parse(request.options.body);
   assert.equal(body.msgtype, 'text');
-  assert.match(body.text.content, /姓名：李四/);
+  assert.match(body.text.content, /您的称呼：李四/);
 });
 
 test('企业微信返回错误时抛出异常', async () => {