diff --git a/cms/server/src/seed.js b/cms/server/src/seed.js
index 64df1ad..407384b 100644
--- a/cms/server/src/seed.js
+++ b/cms/server/src/seed.js
@@ -64,6 +64,8 @@ const siteTexts = [
   ['cases.detail_note', '案例详情提示', '原状、目标、差距、根因、介入、路径、行动、结果与迭代，构成完整的案例叙事。'],
   ['cases.value_placeholder', '案例关联价值提示', '暂未关联价值坐标'],
   ['cases.service_placeholder', '案例关联服务提示', '暂未关联服务'],
+  ['cases.empty_title', '案例空状态标题', '案例内容正在整理中'],
+  ['cases.empty_description', '案例空状态说明', '如需了解与企业当前阶段匹配的实践路径，欢迎直接咨询顾问。'],
   ['contact.company_placeholder', '联系人企业选填提示', '选填'],
   ['contact.need_placeholder', '咨询需求输入提示', '请简述你的企业现状与期望'],
   ['contact.privacy_note', '咨询隐私说明', '提交即视为同意隐私与合规说明。'],
@@ -86,10 +88,14 @@ const siteTexts = [
   ['services.custom_cta', '定制服务行动文字', '咨询/获取方案（无价格）'],
   ['services.placeholder', '服务页补充说明', '围绕企业当前阶段，选择合适的行动路径。'],
   ['services.detail_note', '服务详情补充说明', '明确交付物、周期、适合对象与服务流程，让合作预期清晰可见。'],
+  ['services.empty_title', '服务空状态标题', '服务内容正在更新中'],
+  ['services.empty_description', '服务空状态说明', '欢迎联系我们，获取适合企业当前阶段的沟通与服务建议。'],
   ['insights.header_placeholder', '洞察页补充说明', '围绕企业进化、价值坐标与经营现场，持续记录真实观察。'],
   ['insights.title', '洞察页标题', '认知观察'],
   ['insights.header_description', '洞察页说明', '围绕企业进化、价值坐标、A/M/B 与方法论的持续观察与沉淀。'],
   ['insights.detail_note', '洞察详情补充说明', '从真实经营现场出发，持续记录可验证、可复盘的观察。'],
+  ['insights.empty_title', '洞察空状态标题', '内容正在持续沉淀'],
+  ['insights.empty_description', '洞察空状态说明', '欢迎关注企业进化、价值坐标与经营现场的后续观察。'],
   ['selfcheck.header_note', '轻量对照页头部说明', '仅做轻量对照，深度诊断需线下陪跑。'],
   ['selfcheck.storage_note', '轻量对照结果说明', '结果仅本地展示，不存储。'],
   ['selfcheck.result_title', '轻量对照结果标题', '对照结果'],
diff --git a/src/components/Layout/index.tsx b/src/components/Layout/index.tsx
index f1bbb28..f472094 100644
--- a/src/components/Layout/index.tsx
+++ b/src/components/Layout/index.tsx
@@ -5,13 +5,13 @@ import MobileStickyCTA from './MobileStickyCTA'
 
 export default function Layout() {
   return (
-    <>
+    <div className="app-shell">
       <Navbar />
-      <main style={{ minHeight: '60vh' }}>
+      <main className="site-main">
         <Outlet />
       </main>
       <Footer />
       <MobileStickyCTA />
-    </>
+    </div>
   )
 }
diff --git a/src/pages/Cases/index.tsx b/src/pages/Cases/index.tsx
index aec2cc8..ec6f7de 100644
--- a/src/pages/Cases/index.tsx
+++ b/src/pages/Cases/index.tsx
@@ -1,10 +1,9 @@
 import { Link } from 'react-router-dom'
-import { CASES as FALLBACK_CASES } from '@/data/mock'
 import { useCMS, useCMSTexts, getCMSCases } from '@/services/cms'
 import GlobalCTA from '@/components/Layout/GlobalCTA'
 
 export default function Cases() {
-  const { data: CASES } = useCMS(getCMSCases, FALLBACK_CASES)
+  const { data: CASES } = useCMS(getCMSCases, [])
   const { data: texts } = useCMSTexts()
   return (
     <div>
@@ -22,7 +21,7 @@ export default function Cases() {
       </div>
       <section className="section">
         <div className="container">
-          <div className="grid-2">
+          {CASES.length ? <div className="grid-2">
             {CASES.map(c => (
               <Link key={c.id} to={`/cases/${c.slug}`} className="card" style={{ display: 'block' }}>
                 <div style={{ fontSize: 11, color: '#0f6b5b', fontWeight: 800, letterSpacing: '0.08em' }}>CASE · {c.status.toUpperCase()}</div>
@@ -31,7 +30,7 @@ export default function Cases() {
                 <span style={{ fontSize: 12, color: '#163E70', fontWeight: 700, marginTop: 10, display: 'inline-block' }}>{texts['cases.detail_link'] || '查看完整叙事'} →</span>
               </Link>
             ))}
-          </div>
+          </div> : <div className="empty-state"><div><h2>{texts['cases.empty_title'] || '案例内容正在整理中'}</h2><p>{texts['cases.empty_description'] || '如需了解与企业当前阶段匹配的实践路径，欢迎直接咨询顾问。'}</p></div></div>}
         </div>
       </section>
       <GlobalCTA />
diff --git a/src/pages/Insights/index.tsx b/src/pages/Insights/index.tsx
index a28a4c2..3fd9189 100644
--- a/src/pages/Insights/index.tsx
+++ b/src/pages/Insights/index.tsx
@@ -1,10 +1,9 @@
 import { Link } from 'react-router-dom'
-import { INSIGHTS as FALLBACK_INSIGHTS } from '@/data/mock'
 import { useCMS, useCMSTexts, getCMSInsights } from '@/services/cms'
 import GlobalCTA from '@/components/Layout/GlobalCTA'
 
 export default function Insights() {
-  const { data: INSIGHTS } = useCMS(getCMSInsights, FALLBACK_INSIGHTS)
+  const { data: INSIGHTS } = useCMS(getCMSInsights, [])
   const { data: texts } = useCMSTexts()
   return (
     <div>
@@ -22,7 +21,7 @@ export default function Insights() {
       </div>
       <section className="section">
         <div className="container">
-          <div className="grid-2">
+          {INSIGHTS.length ? <div className="grid-2">
             {INSIGHTS.map(i => (
               <Link key={i.id} to={`/insights/${i.slug}`} className="card" style={{ display: 'block' }}>
                 <div style={{ fontSize: 11, color: '#0f6b5b', fontWeight: 800, letterSpacing: '0.08em' }}>{i.category.toUpperCase()}</div>
@@ -33,7 +32,7 @@ export default function Insights() {
                 </div>
               </Link>
             ))}
-          </div>
+          </div> : <div className="empty-state"><div><h2>{texts['insights.empty_title'] || '内容正在持续沉淀'}</h2><p>{texts['insights.empty_description'] || '欢迎关注企业进化、价值坐标与经营现场的后续观察。'}</p></div></div>}
         </div>
       </section>
       <GlobalCTA />
diff --git a/src/pages/Services/index.tsx b/src/pages/Services/index.tsx
index c2f28f1..dbfcaa9 100644
--- a/src/pages/Services/index.tsx
+++ b/src/pages/Services/index.tsx
@@ -1,10 +1,9 @@
 import { Link } from 'react-router-dom'
-import { SERVICES as FALLBACK_SERVICES } from '@/data/mock'
 import { useCMS, useCMSTexts, getCMSServices } from '@/services/cms'
 import GlobalCTA from '@/components/Layout/GlobalCTA'
 
 export default function Services() {
-  const { data: SERVICES } = useCMS(getCMSServices, FALLBACK_SERVICES)
+  const { data: SERVICES } = useCMS(getCMSServices, [])
   const { data: texts } = useCMSTexts()
   return (
     <div>
@@ -22,7 +21,7 @@ export default function Services() {
       </div>
       <section className="section">
         <div className="container">
-          <div className="grid-3">
+          {SERVICES.length ? <div className="grid-3">
             {SERVICES.map(s => (
               <div key={s.id} className="card" style={{ display: 'flex', flexDirection: 'column' }}>
                 <div style={{ fontSize: 11, letterSpacing: '0.08em', color: s.serviceType === 'standard' ? '#163E70' : '#0f6b5b', fontWeight: 800 }}>
@@ -52,7 +51,7 @@ export default function Services() {
                 </div>
               </div>
             ))}
-          </div>
+          </div> : <div className="empty-state"><div><h2>{texts['services.empty_title'] || '服务内容正在更新中'}</h2><p>{texts['services.empty_description'] || '欢迎联系我们，获取适合企业当前阶段的沟通与服务建议。'}</p></div></div>}
         </div>
       </section>
       <GlobalCTA />
diff --git a/src/styles/global.css b/src/styles/global.css
index 5be1689..2637bf3 100644
--- a/src/styles/global.css
+++ b/src/styles/global.css
@@ -14,14 +14,22 @@
 }
 
 * { box-sizing: border-box; margin: 0; padding: 0; }
-html { scroll-behavior: smooth; }
+html { scroll-behavior: smooth; min-height: 100%; }
 body {
   font-family: -apple-system, BlinkMacSystemFont, "PingFang SC", "Microsoft YaHei", "Helvetica Neue", Arial, sans-serif;
   color: var(--text);
   background: var(--bg);
   line-height: 1.7;
   -webkit-font-smoothing: antialiased;
+  min-height: 100vh;
 }
+#root { min-height: 100vh; }
+.app-shell { min-height: 100vh; display: flex; flex-direction: column; }
+.site-main { flex: 1; display: flex; flex-direction: column; }
+/* Each route is a page-level wrapper. Let a short page fill the available space,
+   then anchor its final CTA immediately above the footer. */
+.site-main > * { flex: 1; display: flex; flex-direction: column; }
+.site-main > * > .cta-band:last-child { margin-top: auto; }
 a { color: var(--primary); text-decoration: none; }
 a:hover { color: var(--primary-light); }
 img { max-width: 100%; display: block; }
@@ -66,6 +74,18 @@ img { max-width: 100%; display: block; }
   line-height: 1.6;
 }
 .placeholder strong { color: #b45309; }
+.empty-state {
+  min-height: 180px;
+  display: grid;
+  place-items: center;
+  text-align: center;
+  background: var(--bg-white);
+  border: 1px dashed var(--border);
+  border-radius: 12px;
+  padding: 32px 24px;
+}
+.empty-state h2 { color: var(--primary); font-size: 18px; margin-bottom: 8px; }
+.empty-state p { color: var(--text-secondary); font-size: 14px; max-width: 480px; }
 
 /* Cards */
 .card {